Nokia 1112 is a bit... 'emerging market'

New insult launched! Anything a bit shit is hereby declared "emerging market". Like, "for India". Like, the Nokia 1112.



It's a shit numbered phone for "emerging markets" like India. Poor India. They get phones like ones we'd buy to give to a child, knowing full well they'll lose it or break it inside a week.

INSULTS WE'VE CREATED SO FAR:

"Pay as you go"

"Entry level"

"Emerging market"

"Mac-loving student DJ fuck fuckbag"

Nokia 2610, Nokia 2310 and Nokia 1112 unveiled at Nokia Experience Mobility 2006 event in Chongqing, China

Chongqing, China - In Chongqing, a city in the heart of China, Nokia reinforced its commitment and strategy to bringing the benefits of mobility to consumers in new growth markets. During the event, Nokia introduced three new mobile phones targeted at first time users in these markets. The Nokia 1112, Nokia 2310 and Nokia 2610 expand Nokia's portfolio of easy-to-use, reliable and affordable mobile phones. All three models are expected to begin shipping during the second quarter of 2006.

"For an increasing number of people in new growth markets like China, the mobile phone has quickly become an integral part of life - and the number of new mobile phone owners keeps growing," said Soren Petersen, Senior Vice President, Mobile Phones, Nokia. "In 2008, Nokia expects that 3 billion people will be owning a mobile phone, with much of this growth coming from markets like China, India, South-East Asia and Africa, where penetration levels are still relatively low."

"One of the most important keys to success in these markets is to offer attractive, reliable and easy-to-use mobile phones that are specifically designed to meet the unique needs of consumers in new growth markets," adds Petersen. "Each of the three models introduced today adheres to this core philosophy - offering iconic designs, a well-balanced range of features and even special finishes like rubberized paint to combat dust and improve grip."

Another important contributor to Nokia's success in new growth markets has been the company's close work with operators and regulators to lower the total cost of mobile phone ownership for consumers.

"The right mix of phones combined with optimized network solutions, offers the benefits of mobility for a greater number of consumers - and profitable business model for operators," adds Petersen. "An example of striking this balance, the Nokia 1100 family of affordable phones has sold over 100 million units globally, since its introduction."

The Nokia 1112
Placing special emphasis on ease-of-use, the Nokia 1112 has a user interface that makes use of graphical icons and large font sizes to make user navigation simple for first-time mobile phone users. Timekeeping is made convenient with the Speaking Clock and Alarm, which announces the time in a range of local languages. In addition to the high contrast white backlit display, the Nokia 1112 also has distinctive polyphonic ring tones with MP3-grade sounds.

First time mobile phone users will appreciate the demo mode, an on-screen visual guide of primary phone functions. Additionally, the demo mode allows consumers to play the pre-installed games or hear the Speaking Clock without a SIM card inserted into the phone.

Weighing 80 grams, the Nokia 1112 has a talk time of up to over 5 hours and a standby time of up to 15 days. The Nokia 1112 is available in a range of colors and is expected to retail for an estimated price of 45euros, before subsidies or taxes. The model is expected to be commercially available in the second quarter 2006. It will be available in all regions, except China.